06 — Digital Advertising & Analytics

Campaigns aimed at the right audience

Meta and Google campaigns built on real targeting and reporting, so the spend has something to show for it.

06
  • Meta ads
  • Google ads
  • Tracking
  • Reporting

What it covers

Meta and Google campaigns built on real targeting and reporting, not guesswork — so spend has something to show for it.

Boosting a post is not a campaign. A campaign has a defined audience, more than one creative competing against itself, tracking that attributes what happened, and a weekly hand on the budget moving money toward whatever is working.

We set up and run Meta and Google campaigns, produce the creative in-house so ads can actually be tested and replaced, and report in plain numbers — cost per result, not vanity reach.

  • Meta & Google campaign setup
  • Audience targeting & creative testing
  • Budget & bid management
  • Analytics dashboards & reporting
  • Conversion and lead tracking setup
  • Landing page and form review
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Deliverables

What you get

Campaign structure

Audiences, placements and budgets set up properly in your own ad accounts, which stay yours.

Ad creative sets

Multiple video and static variants per campaign so there is something real to test against.

Reporting dashboard

One view of spend, cost per result and trend, plus a written read on what to do next.

How it runs

From brief to delivery

  1. Goal & tracking

    We define the result being bought — leads, messages, sales — and get the tracking in place to measure it.

  2. Build

    Audiences, budgets and creative variants set up in your accounts, with a clear test in mind.

  3. Run & optimise

    Weekly checks: shift budget to what converts, retire tired creative, tighten targeting.

  4. Report

    Monthly numbers against the goal, with the next month's plan written from them.

FAQ

Digital Advertising & Analytics — questions we get

No — the management fee and the ad spend are separate, and the spend is paid to Meta or Google from your own account. You see exactly what went to media and what went to us.

It depends on the goal and how competitive the audience is. We'll tell you honestly if a budget is too small to learn anything before taking the project on.

Yes. Creative is produced in-house, which is the point of having a production team run the ads — a losing ad can be replaced the same week.

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